Jesse Craig, CEO and co-founder of Acquir.co and former PWCC executive, joins Tom Ruggie to explore the sophisticated world of high-end sports card investing as an alternative asset class. With over 15 years of industry experience, Craig reveals why premium cards from legendary athletes like Jordan, Messi, and Brady continue delivering exceptional returns even amid broader market corrections. The conversation covers the critical differences between private sales and auction house transactions, supply dynamics that drive pricing power, and the concierge services reshaping high-end collectibles markets. This episode provides essential insights for collectors, wealth managers, and investors interested in passion assets that combine personal enjoyment with strong portfolio performance.
Join Tom Ruggie, ChFC®, CFP®, as he welcomes Jesse Craig, co-founder of Acquir.co and a leading authority on high-end sports card investing, for an illuminating conversation that reveals the inner workings of one of today's most dynamic alternative asset markets.
With over 15 years of industry experience — including his pivotal role scaling PWCC from 14 to 180 employees before its acquisition by Fanatics — Jesse provides exclusive insights into the sophisticated world of ultra-rare trading cards, private market transactions, and collectibles as investment vehicles.
Tom and Jesse dive deep into how discerning collectors and institutional investors are capitalizing on the evolving sports card landscape, exploring why premium assets from iconic athletes continue to deliver strong returns even as speculative markets face corrections.
In this episode, you'll discover:
Whether you're an established collector, a wealth manager exploring alternative investments for clients, or an investor curious about passion assets that deliver both enjoyment and returns, this episode provides essential intelligence for navigating a market where rarity intersects with performance.